In 2016, East Los Angeles College, a Hispanic Serving Institution, developed the Student Success Advocates (SSA) program. The role of a Student Success Advocate is to help students navigate the college campus and resources, as well as their educational goals. SSA faculty utilize the framework of the Student Support (Re)defined six success factors to execute programming such as career/major panels to emphasize the value of degree completion and transfer, collaborating with student services departments to increase student help seeking behavior, training colleagues to use the six factors, and simplified course pathways, to name a few. By empowering faculty to foster change, we have created a foundation for transformation. This presentation from the 2017 RP Group Strengthening Student Success conference describes the implementation, outcomes, and best practices discovered through the SSA initiative.